Expertise

  • Marketing Research, Consumer Behavior and Social Marketing

Research Interests

  • Consumer Behavior Using Big Data And/Or The Experiment Method

Back to Faculty

Maria Luisa C. Delayco, PhD

Associate Professor
Academic Program Director, Master of Science in Innovation and Business

ABOUT

  • Doctor of Philosophy in Communication, University of the Philippines
  • Masters of Business Administration, University of La Verne, CA, USA
  • Bachelor of Science in Commerce Major in Business Management, De La Salle University

PROFESSIONAL EXPERIENCE

  • 2012-2018  Associate Professor, RVR College of Business, De La Salle University
  • 2017-2018   Adjunct Faculty, Silliman University
  • 2014-2016   Dean, RVR College of Business, De La Salle University
  • 2013-2014   Chair of the Marketing Management Department, RVR College of Business, De La Salle University
  • 2012-2013   Vice-Chair of the Marketing Management Department, RVR College of Business, De La Salle University
  • 2008-2010    Associate Professor, College of Business Administration, Hankuk University of Foreign Studies, Seoul, Korea
  • 2005-2008    Associate Professor of the Marketing Management Department, College of Business and Economics, De La Salle University
  • 1995-2005     Assistant Professor of the Marketing Management Department, College of Business and Economics, De La Salle University
  • Delayco, M.L.C. (2016). Learning to Succeed in Business with Marketing: Accounting, Business & Management Strand Senior High School. Quezon City, Philippines: Phoenix Publishing House. ISBN:978-971-06-4008-9.
  • Delayco, M.L.C. & Biana, H.T. (2015). Dine In or Out: Understanding the Budgeting and Eating Out Behavior of De La Salle University Students. DLSU Business and Economics Review, 24(2), 136-149.
  • Delayco, M.L.C. (2013). Entrepreneurial Development through Mobile Retailing. Journal of Global Business, 2(2), 260-267. ISSN: 2094-7305.

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