• Strategy, Finance, Organization Development

Research Interests

  • Leadership, strategy, risk management, corporate responsibility, innovation, family corporations and health policy, innovations in global value chains; corporate social innovation; youth leaders for social change; health finance and policy; and the governance of conglomerates and family corporations
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Maria Elena B. Herrera, FASP, PhD



  • Doctor of Philosophy in Organization Development, Southeast Asia Interdisciplinary Development Institute (Philippines)
  • Master’s Degree in Mathematics, Major in Actuarial Mathematics, University of Michigan (USA)
  • Bachelor’s Degree in Mathematics (Cum Laude), University of the Philippines (Diliman)

Professional and Academic Experience

Past experience:

  • Chief Financial Officer of AIM and Treasurer of the AIM Scientific Research Fund, AIM’s endowment arm
  • Research Director of the AIM RVR Center for Corporate Social Responsibility
  • Chief Financial Officer and Actuary of the Manufacturer’s Life Insurance Company’s Philippine office
  • Practice Leader of the health care, group and risk management practices of The Wyatt Company (Philippines) – now Watson Wyatt
  • Senior Manager in charge of the actuarial department and group insurance services at Lincoln Philippine Life Insurance Company, a subsidiary of the Jardine group of companies
  • Has held general management posts in other industries including insurance broking, actuarial consulting, computer software, personal care manufacturing and marketing
  • Has been in the global advisory council of Abelica Global, a global network of actuarial consulting firms

Other positions held:

  • Associate Professor, Asian Institute of Management (1996 to present)
  • Chief Finance Officer, Asian Institute of Management (1998-2000)                 
  • Columnist, The Standard (2005-present)
  • Director, Solutions Incorporated (1994-present)
  • Managing Director, Solutions Insurance Brokers, Inc. (1994-2015)          
  • Director, Solutions Insurance Brokers, Inc. (1994-present)
  • President and General Manager, East Asia Plans, Inc. (1997-1999)
  • President and General Manager, LTS Philippines Corporation (1998-1999)    
  • Vice President, Chief Financial Officer, and Actuary, The Manufacturer’s Life Insurance Company (Manulife, Phils.) (1993-1995)
  • Consulting Actuary, The Wyatt Company, Phils. (Now Watson Wyatt) (1989-1993)
  • Assistant Actuary, Lincoln Philippine Life Insurance Corporation (now part of Manulife) (1982-1989)


  • Fellow of the Actuarial Society of the Philippines and has served in various capacities, including as Treasurer and as President, in its Board of Governors
  • Member of the Philippine Academy of Management and the International Actuarial Association
  • Mentor, Southeast Asia Interdisciplinary Development Institute:
    2009 – current
    Independent Consultant
    Strategy, policy and finance


Her published works include contributions to local and international publications, scholarly articles, practitioner references and articles in magazines and newspapers. She is the primary author of “Going Global Together”, a book on inclusive business models in the Asia Pacific Economic Cooperation economies, and “Towards Strategic CSR: A Manual for Practitioners.”  She is a contributing author for several books including “The World Guide to CSR”; “Doing Good in Business Matters”; the “Routledge Handbook of Global Public Health in Asia”; and Corporate Social Responsibility and Local Community in Asia.

Herrera, M.E.B. (2015b), Innovation for impact: Business innovation for inclusive growth, Journal of Business Research. DOI:

Herrera, M. E. B. (2015). Creating competitive advantage by institutionalizing corporate social innovation. Journal of Business Research, 68(7), 1468-1474.

Herrera, M. E. B., & Roman, F. L. (2014). 9 Corporate and community processes of engagement. Corporate Social Responsibility and Local Community in Asia, 156.

Alfonso, F. B., Herrera, M. E. B., & Roman, F. L. (2010). II Asia. The World Guide to CSR: A Country-By-Country Analysis of Corporate Sustainability and Responsibility, 15.

Coulton, L., Annemans, L., Carter, R., Herrera, M. B., Thabrany, H., Lim, J. & Lee, T. J. (2012). Outcomes-based risk-sharing schemes: is there a potential role in the Asia-Pacific markets?. Health Outcomes Research in Medicine, 3(4), e205-e219.

Herrera, M. E. B. (2011). Towards strategic CSR: Aligning CSR with the business and embedding CSR into the organization.

Herrera, M. (2010). Joselito Baltazar I, Jesus Gallegos, Jr., Felipe Alfonso: Choices. Budhi: A Journal of Ideas and Culture, 14(2 & 3), 269-271.

Herrera, M. E. B. (2007). CSR and value creation. In Doing good in business matters: CSR in the Philippines (Frameworks). Asian Institute of Management and De La Salle professional schools Makati.

Griffiths, S. M., Tang, J. L., & Yeoh, E. K. (2014). Routledge Handbook of Global Public Health in Asia. Routledge. (Chapter Contributor)

Escudero, M., Albereda, L., Alcaraz, J. M., Weybrecht, G., & Csuri, M. (2012). How to adapt curricula/content within respective subjects.Inspirational Guide for the Implementation of PRME: Placing Sustainability at the Heart of Management Education, 120(144), 25.  (Chapter Contributor)

She writes the column “Integrations” for The Manila Standard.

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